Look, Feel & Perform

What can I expect?

 – Get Bigger

 – Get Stronger

 – Get Leaner

This sounds difficult right? You probably have a million other things to do?


Well you’re in luck, my systems also help you claw back time you thought you had lost. 


– Less Stressed

– Better Organised

– More Efficient

– Less Distracted

Who am I?

Hey, I’m Peter. 

I’ve been interested in exercise and nutrition for as long as I can remember. I started out in the world of body building. Yeah, that really restrictive, not fun way of training which absorbs your entire life.

A career change to mechanical design engineering found me struggling with the way I had been taught to approach fitness.

I had no time for:

  • A restrictive and complicated diet
  • Multiple long workout sessions every week
  • A social life!


Through pain, mistakes and help, I learned to stay in shape while  managing my career and have time for a social life!

I was misled by the fitness industry, believing that getting in shape had to involve complicated nonsense. I want to help as many people as possible avoid this pitfall!

So if you’ve got tonnes of time to workout, you like spending hours and hours in the gym and you want that to be your identity then I’m not the coach for you. For everyone else I’d love to share my methods.

How can I learn more?

There are two good ways to learn more about Efficacy Fitness:

  1. Join my newsletter (free tips and advice in long form)

  2. Follow me on Twitter (free tips and advice in short form)

How do I get started?

The best place to start is with Frictionless Fat Loss. It’s a coaching and information product that gives you everything you need to start your fitness journey. The benefits are:

  • You’ll be accountable to me with a weekly check in.
  • You’ll have a clear framework to reach your goal.
  • You’ll get lifetime access to all of the content! 

Efficacy Fitness was born from an engineering mindset.

I hold my methods to this mantra:

– Predictable Inputs

– Minimum Effective Dose

– Reliable Results